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The Do’s and Don’ts of Product Photography

February 20, 2012 | in Build Your Creative Business, storefront | 21 Comments | by Lisa Jacobs

One of my favorite things about doing successful seller interviews is going back to their very first sale. For most sellers, that first sale says a lot about how far they have come in product photography. I’m calling myself out and pulling from the Energy Shop listing archives, as I highlight the do’s and don’ts […]


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Energy Shop Jewelry Packaging via Marketing Creativity

1,000 Sales and Counting in my First Year of Business on Etsy

February 18, 2011 | in Build Your Creative Business, Etsy sales, storefront | 3 Comments | by Lisa Jacobs

I’m Lisa Jacobs of the Energy Shop and I reached more than 1,000 sales in my first year of business on Etsy. In this post, I won’t tell you the basics that I assume you already know, as it’s been said a million times that a successful shop has excellent photographs, detailed listings, and targeted tagging. […]


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