Let’s talk seasonal scripts that sell; I want to show you how to write in a way that gets more customers saying “YES!” to your offers. If you were able to catch my Copywriting for Crafters class on CreativeLive, you’ll know that every time you write to your customers online, that writing falls into one of two […]
Yes, yes y’all! It’s September, and for creative businesses everywhere, that means the busy season is approaching! I have articles ready to help you prep, plan and boost your holidays season coming out all month long. I love this time of year, and I want to help you make the most of your efforts. Let’s make this […]
Alright, the next few volumes of Marketing Hacks for Creatives are going to be insanely useful for your business, but there’s one thing you must do first: The Ideal Customer Exercise. If you’re at a place in business where you feel as though you’re all in – you’re putting in the time, energy and production it takes to […]
It’s Monday, and I’m back home in Virginia after a whirlwind week (I’ve been to San Francisco and back to teach a one-day class, Copywriting for Crafters on CreativeLive). I am still taking it all in, and I couldn’t wait to share the behind-the-scenes of my experience with all of you. Getting the Gig This […]
As I write this, we are only one week away from my Copywriting for Crafters course on CreativeLive! I have been so wrapped up in the planning, rehearsal and details of this class that it’s been a minute since I’ve had the chance to write to you! I must say, I am so grateful for this minute. Coming up […]