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5 surprising reasons customers aren't buying from your online storefront (and what to do about it)

Reasons Customers Aren’t Buying

April 21, 2015 | in Build Your Creative Business, Etsy sales, Shop Fundamentals | 16 Comments | by Lisa Jacobs

Welcome here, lovely creative! Today I’m sharing five surprising reasons customers aren’t buying from you (and what to do about it). 1. There’s no motivation for them to buy. Think about how long you think about some purchases. Have you ever … Browsed an Etsy shop for weeks, and though you love and adore the product, you […]


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Five Ways to Connect with Your Customers

March 13, 2015 | in Build Your Creative Business, Etsy sales, Shop Fundamentals, The Luminaries Club | 2 Comments | by Lisa Jacobs

Welcome here! It’s Day 5 of the business-boosting 5-day series, How to Build a Business Your Customers Will Love! If you’re just finding the series, it’s not too late! You can catch up now … :: day 1    :: day 2    :: day 3    :: day 4 On day 1, I covered how to take back the reins on […]


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Etsy mistakes

3 Etsy Mistakes You Don’t Know You’re Making

January 22, 2015 | in Build Your Creative Business, Etsy sales, Shop Fundamentals | 17 Comments | by Lisa Jacobs

Here are 3 common Etsy mistakes you probably don’t realize you’re making. 1. You rely on Etsy for record-keeping. You need a proper email list, and you need it now! I don’t say this to panic you, but rather as a word of caution. Etsy can close your shop without warning (they’ve done it to me in the […]


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