I think “marketing” might be one of the least appealing words on the planet. I’ve always wished I had a better way to describe this subject that I’m obsessed with. I’ve called it everything from the more personal “putting yourself out there” to the less threatening “talking shop,” but nothing seems to do it justice. […]
Being an expert simply means knowing more than most, and you’d be surprised at how little is actually involved in knowing more than most on any given subject. That’s why I don’t have to wonder, I know you’re an expert in your field. If you have all the supplies you need, know all the verbiage […]
Today we’re going to look at how to build a marketing campaign for your online business using two different business models (product- and service-based) as examples. A marketing campaign is something you create before any major product launch or sales promotion you plan on running. This blog post is an excerpt from my new book, Marketing […]
Do you mind if we talk real dollars and cents this year? It’s time I pulled my head up out of my latest project to tell you how I earned $22,936.05 last month (working from home, running my online business). Because this year, I’m going to drop real numbers in your lap to show you exactly […]
I’m excited to share pages from my bullet journal with you today. A few weeks ago on Instagram, I shared a flip-through video of the new notebook I started this year. I received some requests for a blog post about the different spreads, and I am so happy to oblige! It’s a treat to share a […]